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<channel>
	<title>ellie drotning | a graphic designer in Minneapolis</title>
	<link>http://www.elliedrotning.com</link>
	<description>ellie drotning | a graphic designer in Minneapolis</description>
	<pubDate>Wed, 15 Feb 2012 21:00:10 +0000</pubDate>
	<generator>http://www.elliedrotning.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Moleskinerie</title>
		<link>http://www.elliedrotning.com/Moleskinerie</link>
		<comments>http://www.elliedrotning.com/following/elliedrotning.com/Moleskinerie</comments>
		<pubDate>Wed, 15 Feb 2012 21:00:10 +0000</pubDate>

		<dc:creator>ellie drotning &#124; a graphic designer in Minneapolis</dc:creator>
		
		<category><![CDATA[logo, competition]]></category>

		<guid isPermaLink="false">2816520</guid>
		<description>&#60;img src="http://payload25.cargocollective.com/1/0/26929/2816520/elliedrotning_moleskinerie_1_640.jpg" border="0" width="640" height="207" width_o="2048" height_o="665" src_o="http://payload25.cargocollective.com/1/0/26929/2816520/elliedrotning_moleskinerie_1_o.jpg" align="left" /&#62; &#60;img src="http://payload25.cargocollective.com/1/0/26929/2816520/elliedrotning_moleskinerie-02_640.jpg" border="0" width="640" height="203" width_o="2048" height_o="650" src_o="http://payload25.cargocollective.com/1/0/26929/2816520/elliedrotning_moleskinerie-02_o.jpg" align="left" /&#62; &#60;img src="http://payload25.cargocollective.com/1/0/26929/2816520/elliedrotning_moleskinerie-03_640.jpg" border="0" width="640" height="203" width_o="2048" height_o="650" src_o="http://payload25.cargocollective.com/1/0/26929/2816520/elliedrotning_moleskinerie-03_o.jpg" align="left" /&#62; &#60;img src="http://payload25.cargocollective.com/1/0/26929/2816520/elliedrotning_moleskinerie_1 copy_640.jpg" border="0" width="640" height="207" width_o="2048" height_o="665" src_o="http://payload25.cargocollective.com/1/0/26929/2816520/elliedrotning_moleskinerie_1 copy_o.jpg" align="left" /&#62; </description>
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	<item>
		<title>Obama v. McCain</title>
		<link>http://www.elliedrotning.com/Obama-v-McCain</link>
		<comments>http://www.elliedrotning.com/following/elliedrotning.com/Obama-v-McCain</comments>
		<pubDate>Tue, 07 Feb 2012 02:55:05 +0000</pubDate>

		<dc:creator>ellie drotning &#124; a graphic designer in Minneapolis</dc:creator>
		
		<category><![CDATA[letterpress, screenprinting, poster]]></category>

		<guid isPermaLink="false">2757826</guid>
		<description>&#60;img src="http://payload22.cargocollective.com/1/0/26929/2757826/electionposter_640.jpg" border="0" width="640" height="463" width_o="2048" height_o="1484" src_o="http://payload22.cargocollective.com/1/0/26929/2757826/electionposter_o.jpg" align="left" /&#62; </description>
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	<item>
		<title>Animations</title>
		<link>http://www.elliedrotning.com/Animations</link>
		<comments>http://www.elliedrotning.com/following/elliedrotning.com/Animations</comments>
		<pubDate>Tue, 07 Feb 2012 02:50:50 +0000</pubDate>

		<dc:creator>ellie drotning &#124; a graphic designer in Minneapolis</dc:creator>
		
		<category><![CDATA[flash, photoshop]]></category>

		<guid isPermaLink="false">325632</guid>
		<description>

</description>
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	<item>
		<title>Art Heals.</title>
		<link>http://www.elliedrotning.com/Art-Heals</link>
		<comments>http://www.elliedrotning.com/following/elliedrotning.com/Art-Heals</comments>
		<pubDate>Tue, 07 Feb 2012 02:50:31 +0000</pubDate>

		<dc:creator>ellie drotning &#124; a graphic designer in Minneapolis</dc:creator>
		
		<category><![CDATA[letterpress, charity]]></category>

		<guid isPermaLink="false">2757757</guid>
		<description>&#60;img src="http://payload22.cargocollective.com/1/0/26929/2757757/ArtHeals_2 copy_1_640.jpg" border="0" width="640" height="826" width_o="990" height_o="1278" src_o="http://payload22.cargocollective.com/1/0/26929/2757757/ArtHeals_2 copy_1_o.jpg" align="left" /&#62; 

A letterpress poster sold at the Annual Art Heals! Breakfast to raise money for Free Arts Minnesota, an organization dedicated to bringing the healing powers of artistic expression into the lives of abused, neglected and at-risk children and their families. 

Check out Free Arts Minnesota or make a contribution by purchasing one of these posters.</description>
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	<item>
		<title>Madison Logo</title>
		<link>http://www.elliedrotning.com/Madison-Logo</link>
		<comments>http://www.elliedrotning.com/following/elliedrotning.com/Madison-Logo</comments>
		<pubDate>Tue, 07 Feb 2012 02:27:18 +0000</pubDate>

		<dc:creator>ellie drotning &#124; a graphic designer in Minneapolis</dc:creator>
		
		<category><![CDATA[logo, identity, school]]></category>

		<guid isPermaLink="false">2757682</guid>
		<description>&#60;img src="http://payload22.cargocollective.com/1/0/26929/2757682/Madison Logo-01_640.jpg" border="0" width="640" height="800" width_o="1200" height_o="1500" src_o="http://payload22.cargocollective.com/1/0/26929/2757682/Madison Logo-01_o.jpg" align="left" /&#62; </description>
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	<item>
		<title>IZZE Holiday Crafting Challenge</title>
		<link>http://www.elliedrotning.com/IZZE-Holiday-Crafting-Challenge</link>
		<comments>http://www.elliedrotning.com/following/elliedrotning.com/IZZE-Holiday-Crafting-Challenge</comments>
		<pubDate>Tue, 03 Jan 2012 18:06:15 +0000</pubDate>

		<dc:creator>ellie drotning &#124; a graphic designer in Minneapolis</dc:creator>
		
		<category><![CDATA[Press Kit, Packaging, Art Direction, Design]]></category>

		<guid isPermaLink="false">2419225</guid>
		<description>&#60;img src="http://payload5.cargocollective.com/1/0/26929/2419225/IzzeHolidayCraftingChallenge_640.jpg" border="0" width="640" height="463" width_o="2048" height_o="1482" src_o="http://payload5.cargocollective.com/1/0/26929/2419225/IzzeHolidayCraftingChallenge_o.jpg" align="left" /&#62; &#60;img src="http://payload5.cargocollective.com/1/0/26929/2419225/IzzeHolidayCraftingChallenge2_640.jpg" border="0" width="640" height="463" width_o="2048" height_o="1482" src_o="http://payload5.cargocollective.com/1/0/26929/2419225/IzzeHolidayCraftingChallenge2_o.jpg" align="left" /&#62; &#60;img src="http://payload5.cargocollective.com/1/0/26929/2419225/IzzeHolidayCraftingChallenge3_640.jpg" border="0" width="640" height="463" width_o="2048" height_o="1482" src_o="http://payload5.cargocollective.com/1/0/26929/2419225/IzzeHolidayCraftingChallenge3_o.jpg" align="left" /&#62; &#60;img src="http://payload5.cargocollective.com/1/0/26929/2419225/IzzeHolidayCraftingChallenge4_640.jpg" border="0" width="640" height="463" width_o="2048" height_o="1482" src_o="http://payload5.cargocollective.com/1/0/26929/2419225/IzzeHolidayCraftingChallenge4_o.jpg" align="left" /&#62; &#60;img src="http://payload5.cargocollective.com/1/0/26929/2419225/IzzeHolidayCraftingChallenge5_640.jpg" border="0" width="640" height="463" width_o="2048" height_o="1482" src_o="http://payload5.cargocollective.com/1/0/26929/2419225/IzzeHolidayCraftingChallenge5_o.jpg" align="left" /&#62; 
This holiday season, IZZE and Olson partnered with some amazing craft bloggers to put on the IZZE Holiday Crafting Challenge. The ten chosen craftsters were presented with a box of goodies and IZZE product with which to make their holiday item. I was tasked with selecting and sourcing the craft supplies (yep, I got paid to go craft shopping), designing the kit (which had to be cute and mailable) and writing the copy (which I was psyched to get the opportunity to do!)

This project was a blast-and-a-half, and seeing the neat stuff the crafters came up with was the icing on the cake.

Click here to see the craft-tastic entries!

Client: IZZE
Agency: Olson
PR Account Director: Rebecca Herbst
PR Account Executive: Megan Marshall
Art Director, Designer &#38; Copy Writer:  Ellie Drotning
Creative Director: Jeff Berg




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	<item>
		<title>Homepage Marquees</title>
		<link>http://www.elliedrotning.com/Homepage-Marquees</link>
		<comments>http://www.elliedrotning.com/following/elliedrotning.com/Homepage-Marquees</comments>
		<pubDate>Tue, 26 Jul 2011 12:52:43 +0000</pubDate>

		<dc:creator>ellie drotning &#124; a graphic designer in Minneapolis</dc:creator>
		
		<category><![CDATA[design, art direction, web, interactive]]></category>

		<guid isPermaLink="false">897995</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie.jpg" border="0" width="640" height="474" width_o="2048" height_o="1516" src_o="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie2.jpg" border="0" width="640" height="474" width_o="2048" height_o="1516" src_o="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie3.jpg" border="0" width="640" height="474" width_o="2048" height_o="1516" src_o="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie4.jpg" border="0" width="640" height="474" width_o="2048" height_o="1516" src_o="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie4_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie5.jpg" border="0" width="640" height="474" width_o="2048" height_o="1516" src_o="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie5_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie6.jpg" border="0" width="640" height="474" width_o="2048" height_o="1516" src_o="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie6_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie7.jpg" border="0" width="640" height="474" width_o="2048" height_o="1516" src_o="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie7_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie8.jpg" border="0" width="640" height="474" width_o="2048" height_o="1516" src_o="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie8_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie9.jpg" border="0" width="640" height="474" width_o="2048" height_o="1516" src_o="http://payload.cargocollective.com/1/0/26929/897995/CIS_HomepageUpdates_Ellie9_o.jpg" align="left" /&#62; 

Client: Country Inns &#38; Suites By Carlson
Agency: Olson
Account: Cassie Shaver
Designer/Art Director:  Ellie Drotning
Copywriters: Emalie Wichmann, Monique Thomas
Creative Directors: Karl Wolff, Jeff Berg
Project Managers: Sarah Stilp, Meghan McCarthy, Talaya Riley
</description>
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	<item>
		<title>Phantom Lake</title>
		<link>http://www.elliedrotning.com/Phantom-Lake</link>
		<comments>http://www.elliedrotning.com/following/elliedrotning.com/Phantom-Lake</comments>
		<pubDate>Tue, 26 Jul 2011 12:52:26 +0000</pubDate>

		<dc:creator>ellie drotning &#124; a graphic designer in Minneapolis</dc:creator>
		
		<category><![CDATA[identity, branding. University of Minnesota]]></category>

		<guid isPermaLink="false">362159</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/26929/362159/web_All_PLYC.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362159/web_All_PLYC_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362159/web_logo_PLYC.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362159/web_logo_PLYC_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362159/web_websites_PLYC.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362159/web_websites_PLYC_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362159/web_letterhead_PLYC.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362159/web_letterhead_PLYC_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362159/web_shits_PLYC.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362159/web_shits_PLYC_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362159/web_waterbottles_PLYC.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362159/web_waterbottles_PLYC_o.jpg" align="left" /&#62; 

Carefree. Wholesome. Individuality. Quintessential.

The audiences are nervous parents and excited campers. (Or possibly vice versa). The identity speaks to both groups in order to bring new generations into the Phantom Lake YMCA Summer Camp family.

The vintage script of the wordmark communicates nostalgia and tradition, as well as friendliness. Brightening up Phantom Lake’s traditional navy-blue-and-burgundy color scheme gives the identity a more lively, joyful attitude. People can personalize each item by filling in their name, interests, fun facts, ect. This shows the encouragement of individuality on which the camp, staff, alumni, campers, and parents all pride themselves.

Or, click here toget a peek into my skechbook for this project!.

Open publication - Free publishing - More student</description>
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	</item>
		
		
	<item>
		<title>Target Grocery</title>
		<link>http://www.elliedrotning.com/Target-Grocery</link>
		<comments>http://www.elliedrotning.com/following/elliedrotning.com/Target-Grocery</comments>
		<pubDate>Tue, 26 Jul 2011 12:44:41 +0000</pubDate>

		<dc:creator>ellie drotning &#124; a graphic designer in Minneapolis</dc:creator>
		
		<category><![CDATA[art direction]]></category>

		<guid isPermaLink="false">998480</guid>
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&#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages5_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages5_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages6a_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages6a_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages7_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages7_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages8_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages8_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages9_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages9_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages10_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages10_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages11_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages11_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages12_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages12_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages13_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages13_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages14_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages14_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages15_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages15_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages16_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages16_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages17_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages17_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages18_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages18_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages19_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages19_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/998480/AllImages20_640.jpg" border="0" width="640" height="711" width_o="2048" height_o="2275" src_o="http://payload.cargocollective.com/1/0/26929/998480/AllImages20_o.jpg" align="left" /&#62; 
Client: Target
Agency: Olson
Account Director: Joey Hall
Art Directors:  Ellie Drotning, Amy Hardy
Copywriter: Bonnie Hoffman
Creative Director: Jeff Berg
Project Manager: Corrina Anderson

Photography Studio: Tony Kubat Photography
Photographers:  Tony Kubat. Mette Nielsen. Dennis Becker.
 Food Stylists:   Robin Krause. Melinda Hutchison. Lara Miklasevics. Lisa Golden Schroeder.
 Prop Stylists:  Michele Joy. Kirki Schultz. Juli Hanssen.
</description>
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	<item>
		<title>Spring Jam</title>
		<link>http://www.elliedrotning.com/Spring-Jam</link>
		<comments>http://www.elliedrotning.com/following/elliedrotning.com/Spring-Jam</comments>
		<pubDate>Fri, 16 Apr 2010 12:59:01 +0000</pubDate>

		<dc:creator>ellie drotning &#124; a graphic designer in Minneapolis</dc:creator>
		
		<category><![CDATA[identity, branding. University of Minnesota]]></category>

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		<description>&#60;img src="http://payload.cargocollective.com/1/0/26929/362123/All_springJam.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362123/All_springJam_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362123/logo.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362123/logo_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362123/Coffman.jpg" border="0" width="640" height="442" width_o="1300" height_o="900" src_o="http://payload.cargocollective.com/1/0/26929/362123/Coffman_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362123/ipod2.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362123/ipod2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362123/postcard_both.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362123/postcard_both_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362123/Posters_all.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362123/Posters_all_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/26929/362123/SJshirtsBOTH.jpg" border="0" width="640" height="480" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/0/26929/362123/SJshirtsBOTH_o.jpg" align="left" /&#62; 

Warm weather. Cool Tunes. Celebration. 

The audience is Unversity of Minnesota students. They’re tired of winter. They’re sick of school. They just want to relax in the sun and listen to some awesome music. That’s Spring Jam.

The colors have a lively, spring feel and complement the University of Minnesota maroon and gold. The proprietary logotype represents Spring Jam well enough to be able to stand-alone on promotional items. Without representing a particular musical genre, the visual elements convey the qualities of a summer music festival.

Click here to see my sketches and process.


ACUI (Association of College Unions International) "Steal This Idea" Honorable Mention for Logo/Brand Identity

Marketing Director: Collette Litzinger
Design Director:  Jody Mahaffey
Designer: Ellie Drotning
Design Traffic Manager: Liz Kastner
</description>
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